The typography is similar to that which can be found on the colorful hand painted signs and art found in the market stalls and trucks that populate the streets of India. It also utilized worn wood and stone textures covered with bright and vivid colored paint. However, I tried to give these more traditional Indian visual elements will have a more modern spin, to reflect the fact that most of her films address the globalization of culture. The color palette for this film festival was inspired by the brightly colored silks commonly wore in India and vintage Bollywood film posters. I found that the old cracked walls of Mumbai covered with brightly colored paint to be a good visual representation of the optimism she is trying to convey.